University of Illinois Urbana-Champaign

Data-Driven Digital Marketing & Analytics

Data-Driven Digital Marketing & Analytics es una formación impartida por University of Illinois Urbana-Champaign. In this Specialization, you’ll learn how to use data, technology, and analytics to make stronger digital marketing decisions—from understanding modern marketing systems to running analyses that guide strategy. You’ll begin with an executive view of analytics: what…

Sobre este curso

In this Specialization, you’ll learn how to use data, technology, and analytics to make stronger digital marketing decisions—from understanding modern marketing systems to running analyses that guide strategy. You’ll begin with an executive view of analytics: what analytics can do (predict, diagnose, prescribe), how analytics projects work in practice, and which technologies and roles support success across business…